A recent Ball State alumnus and his boyfriend set a Guinness World Record by taking approximately one selfie every 10 seconds for an hour.
On Saturday, alumnus Mark E. Miller and Indiana University student Ethan Hethcote — both lifestyle vloggers on YouTube — started their #missionsmile at Miami's South Beach. They needed to take more than 50 selfies with strangers, which was the previous record.
Miller, who graduated in May, posted a Miami Selfie World Record video that starts with "#missionsmile sent us to Miami on a top secret mission ... to make people smile."
Miller and Hethcote tried achieving this by taking as many selfies as they could with strangers at the beach for an hour.
"The way this works is it's not just one person taking photos of themselves, but they have to have a different person in each photo that they take," Kimberly Partrick, Guinness World Records adjudicator told The Miami New Times. "The challenge is about getting engagement from the crowd wherever you are."
At the end of the hour, they had 355 selfies to show.
Miller and Hethcote chose to go to a good city for breaking the record. Miami is the world's third most selfie obsessed city, according to a map by TIME. In the Florida city, there are about 155 selfie-takers per 100,000 people.
Indianapolis, which has a nearly tripled population than Miami, ranked 311 with eight selfie-takers per 100,000 people.